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Top 100 Key Players companies in Halo effect
by Most News Heat in the world in 2019

The Halo effect top 100 is Discovery PatSnap’ annual ranking of the top 100 Most News Heat Halo effect Key Players in the world. Discovery has identified the top key players, startups & unicorns, fast-growings, news entrants in 2019, ranking from differnt perspectives, including patent filing intensity, academic research capability, news media heat. The company list is generated from various data types.
Halo effect (sometimes called the halo error) is the tendency for positive impressions of a person, company, brand or product in one area to positively influence one's opinion or feelings in other areas. It is a type of cognitive bias and is the opposite of the horn effect.

Key Players

Fast-growings

Startups & Unicorns

New Entrants

Ranking Year:

2022

2021

2020

2019

2018

Region:

Global

China

Japan

India

United States

South Korea

Germany

Switzerland

United Kingdom

France

Denmark

Ranking:

Most Patent Filings

Highest Patent Value

Most Patent Citation

Most Research Publications

Most Literature Citation

Most News Heat

#
Company Name
Region
Tech Topics
Total
1
Apple, Inc.
California, United States
Software,Computer hardware,Peripheral,
...[+2]
news: 85
2
Google LLC
California, United States
Advertising,Enterprise software,Search engine,
...[+2]
news: 48
3
Amazon.com, Inc.
Washington, United States
E-commerce,Content creator,Data processing,
...[+2]
news: 39
4
Microsoft Corp.
Washington, United States
Software,Operating system,Cloud computing,
...[+2]
news: 28
5
Samsung Electronics Co., Ltd.
South Korea
Computer hardware,Semiconductor,Software,
...[+2]
news: 23
6
CNBC LLC
United States
News media,Digital media,Business Day,
...[+2]
news: 18
7
Sony Group Corp.
Tokyo, Japan
Computer hardware,Software,Music,
...[+2]
news: 15
8
Fortune Magazine
New York, United States
Journalism,News media
news: 15
9
Netflix, Inc.
California, United States
Mainland China,Cable television,IPTV,
...[+2]
news: 14
10
Walmart, Inc.
Arkansas, United States
Warehouse,E-commerce,Hypermarket,
...[+2]
news: 12
11
LG Electronics, Inc.
South Korea
Computer hardware,Electronics,Telecommunications,
...[+2]
news: 12
12
Tesla, Inc.
Texas, United States
Electric vehicle,Electronics,Automotive engineering,
...[+2]
news: 11
13
Meta Platforms, Inc.
California, United States
Broadcasting,Publishing,Pre-money valuation,
...[+2]
news: 11
14
Instagram LLC
California, United States
Social media,Social network,Image sharing,
...[+2]
news: 10
15
International Business Machines Corp.
New York, United States
Software,Computer hardware,Enterprise software,
...[+2]
news: 9
16
Intel Corp.
California, United States
Semiconductor,Software,Computer hardware,
...[+2]
news: 9
17
HTC Corp.
Taiwan Province, China
Mobile device,Computer hardware,Virtual reality,
...[+2]
news: 9
18
General Motors Co.
Michigan, United States
Sport utility vehicle,Public transport,Enterprise software,
...[+2]
news: 8
19
Bayerische Motoren Werke AG
Bayern, Germany
Sales management,Product design,Automotive engineering,
...[+2]
news: 8
20
AT&T, Inc.
Texas, United States
Wireless,Telecommunications,Mobile device,
...[+2]
news: 8
21
Home Box Office, Inc.
New York, United States
IPTV,Cable television,Direct-broadcast satellite,
...[+2]
news: 8
22
YouTube LLC
California, United States
Music,HTML5,Web page,
...[+2]
news: 8
23
Toyota Motor Corp.
Aichi, Japan
Sport utility vehicle,Mobile device,Public transport,
...[+2]
news: 7
24
The Coca-Cola Co.
Georgia, United States
Soft drink,Food industry,COLA (software architecture),
...[+2]
news: 7
25
Huawei Technologies Co., Ltd.
Guangdong Sheng, China
Wireless,Software,Mobile device,
...[+2]
news: 7
26
Spotify AB
Sweden
Music,Cloud computing,Mobile app,
...[+2]
news: 7
27
Hulu LLC
California, United States
Digital rights,IPTV,Internet video,
...[+2]
news: 7
28
HP, Inc.
California, United States
Software,Computer hardware,Enterprise software,
...[+2]
news: 6
29
Morgan Stanley
New York, United States
Investment banking,Asset management,Emotional security,
...[+2]
news: 6
30
Ford Motor Co.
Michigan, United States
Truck,Public transport,Automotive engineering,
...[+2]
news: 6
31
NIKE, Inc.
United States
sports equipment,Eyewear,Product design,
...[+2]
news: 6
32
Kellogg Co.
North Dakota, United States
Breakfast cereal,Fast-moving consumer goods,Food processing,
...[+2]
news: 6
33
Nintendo Co., Ltd.
Kyoto, Japan
Game console,Video game development,Mobile device,
...[+2]
news: 6
34
Sony Music
New York, United States
Music,Superstar
news: 6
35
Acura Automobiles
California, United States
Aesthetics,Automotive engineering,Product design,
...[+2]
news: 6
36
Honda Motor Co., Ltd.
Tokyo, Japan
Automotive engineering,Manufacturing engineering,Sport utility vehicle,
...[+2]
news: 5
37
The Walt Disney Co.
California, United States
Music,Cable television,IPTV,
...[+2]
news: 5
38
Nokia Oyj
Southern Finland, Finland
Mobile device,Internet of Things,Enterprise software,
...[+2]
news: 5
39
Verizon Communications, Inc.
New York, United States
Telecommunications,Wireless,Internet of Things,
...[+2]
news: 5
40
McDonald's Corp.
Illinois, United States
Food service,Soft drink,Food industry,
...[+2]
news: 5
41
Alibaba Group Holding Ltd.
Zhejiang Sheng, China
E-commerce,Shopping mall,Business-to-business,
...[+2]
news: 5
42
Starbucks Corp.
Washington, United States
Ice cream,Food industry,Coffee bean,
...[+2]
news: 5
43
Adidas AG
Bayern, Germany
sports equipment,Football,Basketball,
...[+2]
news: 5
44
Lenovo Group Ltd.
Beijing Shi, China
Computer hardware,Mobile device,Electronics,
...[+2]
news: 5
45
Motorola Solutions, Inc.
Illinois, United States
Wireless,Network security,Mobile device,
...[+2]
news: 5
46
Uber Technologies, Inc.
California, United States
Brand awareness,Public transport,Software,
...[+2]
news: 5
47
UBS Group AG
ZURICH, Switzerland
Investment banking,Asset management,Venture capital,
...[+2]
news: 5
48
Warner Music Group Corp.
New York, United States
Music,Repertoire,Music industry,
...[+2]
news: 5
49
Fiat Chrysler Automobiles NV
United Kingdom
Public transport,Automotive engineering,Spare part,
...[+2]
news: 5
50
AUDI AG
Bayern, Germany
Spare part,Automotive engineering,Sport utility vehicle,
...[+2]
news: 5
51
MarketWatch, Inc.
California, United States
News media,Suite
news: 5
52
Oracle Corp.
California, United States
Software,Enterprise software,Information technology consulting,
...[+2]
news: 4
53
Nissan Motor Co., Ltd.
Kanagawa, Japan
Truck,Public transport,Automotive engineering,
...[+2]
news: 4
54
Philip Morris International, Inc.
New York, United States
Nicotiana tabacum,Individual risk,Industrial engineering,
...[+2]
news: 4
55
eBay, Inc.
California, United States
E-commerce,Search engine,Common value auction,
...[+2]
news: 4
56
Adobe, Inc.
California, United States
Software,Enterprise software,Computer vision,
...[+2]
news: 4
57
NVIDIA Corp.
California, United States
Software,Graphics processing unit,Computer hardware,
...[+2]
news: 4
58
The Trump Organization, Inc.
New York, United States
Property (philosophy),Real estate investment trust,Publishing,
...[+2]
news: 4
59
Target Corp.
Minnesota, United States
E-commerce,Social network,Warehouse,
...[+2]
news: 4
60
Thomson Reuters Corp.
New York, United States
Software,Publishing,Risk management,
...[+2]
news: 4
61
Baidu, Inc.
Beijing Shi, China
Search engine,Artificial intelligence,Social network,
...[+2]
news: 4
62
McKinsey & Co., Inc.
California, United States
Senior management,Corporate finance,Electronics,
...[+2]
news: 4
63
Alphabet, Inc.
California, United States
Software,Health care,Search engine,
...[+2]
news: 4
64
Dell, Inc.
Texas, United States
Computer hardware,Thin client,Software,
...[+2]
news: 4
65
Sprint Corp.
Oregon, United States
Wireless,Telecommunications,Mobile device,
...[+2]
news: 4
66
Euromonitor International Ltd.
United Kingdom
Market research,Strategy research,Business studies,
...[+2]
news: 4
67
R.H. Macy & Co., Inc.
New York, United States
Track and trace,Shopping mall,E-commerce,
...[+1]
news: 4
68
Keurig Green Mountain, Inc.
Vermont, United States
Brewing,Organic coffee,Coffee bean,
...[+2]
news: 4
69
HALO Branded Solutions, Inc.
Illinois, United States
Brand awareness,Gift card,Advertising,
...[+2]
news: 4
70
Mercedes-Benz LLC
Georgia, United States
Convertible,Automotive engineering,Recreational vehicle (RV),
...[+2]
news: 4
71
Moor Insights & Strategy, Inc.
Texas, United States
Ecosystem,Usage model,Software,
...[+2]
news: 4
72
Musk
Beijing Shi, China
Health care,Robotics
news: 4
73
T-Mobile International AG & Co. KG
Rheinland-Pfalz, Germany
Telecommunications,5G,Internet of Things,
...[+2]
news: 4
74
Federal Home Loan Mortgage Corp.
Virginia, United States
Securitization,Risk management,Secondary market,
...[+2]
news: 3
75
General Electric Co.
Massachusetts, United States
Energy management,Turbine,Electronics,
...[+2]
news: 3
76
PepsiCo, Inc.
New York, United States
Soft drink,Tortilla chips,Seasoning,
...[+2]
news: 3
77
The Goldman Sachs Group, Inc.
New York, United States
Investment banking,Venture capital,Underwriting,
...[+2]
news: 3
78
Mercedes-Benz Group AG
Baden-Württemberg, Germany
Automotive engineering,Electric vehicle,Hybrid vehicle,
...[+2]
news: 3
79
Merck & Co., Inc.
New Jersey, United States
Health care,Biopharmaceutical,Drug,
...[+2]
news: 3
80
Paramount Global
New York, United States
Broadcasting,Publishing,Music,
...[+2]
news: 3
81
Willis Towers Watson Plc
United Kingdom
Insurance broker,Watson,Health care,
...[+2]
news: 3
82
Volkswagen AG
Niedersachsen, Germany
Electric vehicle,Automation,Product design,
...[+2]
news: 3
83
Wells Fargo & Co.
California, United States
Computer science,Retail banking,National bank,
...[+2]
news: 3
84
Salesforce, Inc.
California, United States
Cloud computing,Software,Software as a service,
...[+2]
news: 3
85
American Express Co.
New York, United States
Online payment,Mobile payment,Payment system,
...[+2]
news: 3
86
Gartner, Inc.
Connecticut, United States
Information management,Business intelligence,Emotional intelligence,
...[+2]
news: 3
87
Universal Corp.
Virginia, United States
Nicotiana tabacum,Smoke,Smokeless tobacco,
...[+2]
news: 3
88
Best Buy Co., Inc.
Minnesota, United States
E-commerce,Shopping mall,DVD player,
...[+2]
news: 3
89
Mazda Motor Corp.
Kanagawa, Japan
Automotive engineering,Reciprocating engine,Manual transmission,
...[+2]
news: 3
90
Mastercard, Inc.
New York, United States
Online payment,Mobile payment,Financial institution,
...[+2]
news: 3
91
lululemon athletica, Inc.
British Columbia, Canada
E-commerce,Physical fitness,Tread,
...[+2]
news: 3
92
Nielsen Holdings Plc
New York, United States
Advertising,Market research,Digital media,
...[+2]
news: 3
93
Etsy, Inc.
New York, United States
E-commerce,Sales management,Electronic business,
...[+2]
news: 3
94
Bloomberg LP
New York, United States
Publishing,Information technology consulting,News media,
...[+2]
news: 3
95
Enron Corp.
Texas, United States
Broadband,Risk management,Natural gas,
...[+1]
news: 3
96
The NPD Group, Inc.
New York, United States
Category management,Point of sale,Market research,
...[+1]
news: 3
97
Space Exploration Technologies Corp.
California, United States
Aerospace,Spacecraft,Public transport,
...[+2]
news: 3
98
Comcast Cable Communications LLC
Pennsylvania, United States
Digital cable,Home automation,Home security,
...[+2]
news: 3
99
Marvel Entertainment LLC
New York, United States
Publishing,Food service,Broadcasting,
...[+2]
news: 3
100
HMD Global Oy
Southern Finland, Finland
Mobile device,Feature phone,Mobile phone,
...[+2]
news: 3

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