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Top 100 Key Players companies in Halo effect
by Most News Heat in the United States in 2022

The Halo effect top 100 is Discovery PatSnap’ annual ranking of the top 100 Most News Heat Halo effect Key Players in the United States. Discovery has identified the top key players, startups & unicorns, fast-growings, news entrants in 2022, ranking from differnt perspectives, including patent filing intensity, academic research capability, news media heat. The company list is generated from various data types.
Halo effect (sometimes called the halo error) is the tendency for positive impressions of a person, company, brand or product in one area to positively influence one's opinion or feelings in other areas. It is a type of cognitive bias and is the opposite of the horn effect.

Key Players

Fast-growings

Startups & Unicorns

New Entrants

Ranking Year:

2022

2021

2020

2019

2018

Region:

Global

China

Japan

United States

South Korea

United Kingdom

Switzerland

Germany

Sweden

France

Italy

Canada

Ranking:

Most Patent Filings

Highest Patent Value

Most Patent Citation

Most News Heat

#
Company Name
Region
Tech Topics
Total
1
Amazon.com, Inc.
Washington, United States
E-commerce,Content creator,Data processing,
...[+2]
news: 64
2
Google LLC
California, United States
Advertising,Enterprise software,Search engine,
...[+2]
news: 50
3
Apple, Inc.
California, United States
Software,Computer hardware,Peripheral,
...[+2]
news: 49
4
Instagram LLC
California, United States
Social media,Social network,Image sharing,
...[+2]
news: 28
5
Microsoft Corp.
Washington, United States
Software,Operating system,Cloud computing,
...[+2]
news: 25
6
Walmart, Inc.
Arkansas, United States
Warehouse,E-commerce,Hypermarket,
...[+2]
news: 21
7
YouTube LLC
California, United States
Music,HTML5,Web page,
...[+2]
news: 18
8
Morgan Stanley
New York, United States
Investment banking,Asset management,Emotional security,
...[+2]
news: 17
9
Meta Platforms, Inc.
California, United States
Broadcasting,Publishing,Pre-money valuation,
...[+2]
news: 17
10
Netflix, Inc.
California, United States
Mainland China,Cable television,IPTV,
...[+2]
news: 15
11
Adobe, Inc.
California, United States
Software,Enterprise software,Computer vision,
...[+2]
news: 13
12
JPMorgan Chase & Co.
New York, United States
Investment banking,Prime brokerage,Financial institution,
...[+2]
news: 12
13
General Motors Co.
Michigan, United States
Sport utility vehicle,Public transport,Enterprise software,
...[+2]
news: 12
14
Intel Corp.
California, United States
Semiconductor,Software,Computer hardware,
...[+2]
news: 12
15
Tesla, Inc.
Texas, United States
Electric vehicle,Electronics,Automotive engineering,
...[+2]
news: 12
16
Target Corp.
Minnesota, United States
E-commerce,Social network,Warehouse,
...[+2]
news: 12
17
The Goldman Sachs Group, Inc.
New York, United States
Investment banking,Venture capital,Underwriting,
...[+2]
news: 10
18
Pfizer Inc.
New York, United States
Health care,Clinical trial,Drug,
...[+2]
news: 10
19
Ford Motor Co.
Michigan, United States
Truck,Public transport,Automotive engineering,
...[+2]
news: 10
20
NVIDIA Corp.
California, United States
Software,Graphics processing unit,Computer hardware,
...[+2]
news: 10
21
Jefferies LLC
New York, United States
Investment banking,Investment company,Foreign exchange market,
...[+2]
news: 10
22
Merck & Co., Inc.
New Jersey, United States
Health care,Biopharmaceutical,Drug,
...[+2]
news: 8
23
The Walt Disney Co.
California, United States
Music,Cable television,IPTV,
...[+2]
news: 8
24
NIKE, Inc.
United States
sports equipment,Eyewear,Product design,
...[+2]
news: 8
25
Stifel Financial Corp.
Missouri, United States
Investment banking,Securitization,Public finance,
...[+2]
news: 8
26
Advanced Micro Devices, Inc.
California, United States
Semiconductor,Software,Virtualization,
...[+2]
news: 8
27
Bank of America Corp.
North Carolina, United States
Investment banking,Underwriting,Asset and liability management,
...[+2]
news: 7
28
The Trump Organization, Inc.
New York, United States
Property (philosophy),Real estate investment trust,Publishing,
...[+2]
news: 7
29
Uber Technologies, Inc.
California, United States
Brand awareness,Public transport,Software,
...[+2]
news: 7
30
Home Box Office, Inc.
New York, United States
IPTV,Cable television,Direct-broadcast satellite,
...[+2]
news: 7
31
RBC Capital Markets LLC
New York, United States
Clearing,Assets under management,Investment banking,
...[+2]
news: 7
32
CNBC LLC
United States
News media,Digital media,Business Day,
...[+2]
news: 7
33
Citigroup, Inc.
New York, United States
Fixed income,Private banking,Investment banking,
...[+2]
news: 6
34
Wells Fargo & Co.
California, United States
Computer science,Retail banking,National bank,
...[+2]
news: 6
35
AT&T, Inc.
Texas, United States
Wireless,Telecommunications,Mobile device,
...[+2]
news: 6
36
The Coca-Cola Co.
Georgia, United States
Soft drink,Food industry,COLA (software architecture),
...[+2]
news: 6
37
Comcast Cable Communications LLC
Pennsylvania, United States
Digital cable,Home automation,Home security,
...[+2]
news: 6
38
Hulu LLC
California, United States
Digital rights,IPTV,Internet video,
...[+2]
news: 6
39
TikTok, Inc.
California, United States
Social network,Software,Mobile device,
...[+1]
news: 6
40
Mercedes-Benz LLC
Georgia, United States
Convertible,Automotive engineering,Recreational vehicle (RV),
...[+2]
news: 6
41
International Business Machines Corp.
New York, United States
Software,Computer hardware,Enterprise software,
...[+2]
news: 5
42
Paramount Global
New York, United States
Broadcasting,Publishing,Music,
...[+2]
news: 5
43
Eli Lilly & Co.
Indiana, United States
Medicine,Health care,Humalog Mix,
...[+2]
news: 5
44
eBay, Inc.
California, United States
E-commerce,Search engine,Common value auction,
...[+2]
news: 5
45
Alphabet, Inc.
California, United States
Software,Health care,Search engine,
...[+2]
news: 5
46
Moderna, Inc.
Massachusetts, United States
Health care,Messenger RNA,Coronavirus disease 2019 (COVID-19),
...[+2]
news: 5
47
LinkedIn Corp.
California, United States
Social media,Publishing,Broadcasting,
...[+2]
news: 5
48
Getty Images, Inc.
Washington, United States
Photography,Digital media,Music,
...[+2]
news: 5
49
KeyBanc Capital Markets, Inc.
Ohio, United States
Capital market,Underwriting,Investment banking
news: 5
50
Marvel Entertainment LLC
New York, United States
Publishing,Food service,Broadcasting,
...[+2]
news: 5
51
Wedbush Securities, Inc.
California, United States
Wilms Tumor Protein,Cancer immunotherapy,Industrial growth,
...[+2]
news: 5
52
Johnson & Johnson
New Jersey, United States
Health care,Medical equipment,Risperidone,
...[+2]
news: 4
53
Procter & Gamble Co.
Ohio, United States
Toothpaste,Hair conditioner,SOAP,
...[+2]
news: 4
54
HP, Inc.
California, United States
Software,Computer hardware,Enterprise software,
...[+2]
news: 4
55
Verizon Communications, Inc.
New York, United States
Telecommunications,Wireless,Internet of Things,
...[+2]
news: 4
56
Salesforce, Inc.
California, United States
Cloud computing,Software,Software as a service,
...[+2]
news: 4
57
Starbucks Corp.
Washington, United States
Ice cream,Food industry,Coffee bean,
...[+2]
news: 4
58
Cowen, Inc.
New York, United States
Investment banking,Alternative investment,Assets under management,
...[+2]
news: 4
59
Best Buy Co., Inc.
Minnesota, United States
E-commerce,Shopping mall,DVD player,
...[+2]
news: 4
60
Fox Corp.
New York, United States
Pressure switch,Strategic thinking,Broadcasting,
...[+2]
news: 4
61
Etsy, Inc.
New York, United States
E-commerce,Sales management,Electronic business,
...[+2]
news: 4
62
Warner Bros. Entertainment, Inc.
California, United States
Full motion video,Telecommunications,Interactive entertainment,
...[+2]
news: 4
63
The Neiman Marcus Group LLC
Texas, United States
Middle class,Lifestyle business
news: 4
64
Deloitte Touche Tohmatsu Ltd.
New York, United States
Accounting,Bookkeeping,Public sector,
...[+2]
news: 4
65
Waymo LLC
California, United States
Software,Simulation testing,Robotics,
...[+2]
news: 4
66
Fortune Magazine
New York, United States
Journalism,News media
news: 4
67
Guggenheim Securities LLC
New York, United States
Wilms Tumor Protein,Cancer immunotherapy,Immunotherapy,
...[+2]
news: 4
68
Craig-Hallum Capital Group LLC
Minnesota, United States
Investment banking,Biomarker discovery,Cancer marker,
...[+1]
news: 4
69
Covid, Inc.
Arizona, United States
Extender,Electronics,Semiconductor,
...[+1]
news: 4
70
Marriott International, Inc.
United States
Accommodation,Conference management,Chief executive officer,
...[+2]
news: 3
71
PepsiCo, Inc.
New York, United States
Soft drink,Tortilla chips,Seasoning,
...[+2]
news: 3
72
Newell Brands, Inc.
Georgia, United States
Computer hardware,Fast-moving consumer goods,Infant Care,
...[+2]
news: 3
73
Humana, Inc.
Kentucky, United States
Insurance benefit,Medicaid,Health care,
...[+2]
news: 3
74
CVS Health Corp.
Rhode Island, United States
Health care,Pharmacy,Sales management,
...[+2]
news: 3
75
Gartner, Inc.
Connecticut, United States
Information management,Business intelligence,Emotional intelligence,
...[+2]
news: 3
76
QUALCOMM, Inc.
California, United States
Telecommunications,Wireless,Mobile device,
...[+2]
news: 3
77
The Clorox Co.
California, United States
Health care,SOAP,Personal Care Product,
...[+2]
news: 3
78
AMC Entertainment Holdings, Inc.
Missouri, United States
Movie theater,Full motion video,Photography,
...[+2]
news: 3
79
Costco Wholesale Corp.
Washington, United States
Warehouse,sports equipment,Customer insight,
...[+2]
news: 3
80
Thomson Reuters Corp.
New York, United States
Software,Publishing,Risk management,
...[+2]
news: 3
81
Dell, Inc.
Texas, United States
Computer hardware,Thin client,Software,
...[+2]
news: 3
82
Yelp, Inc.
California, United States
Advertising,Search engine,Mobile device,
...[+2]
news: 3
83
Albertsons Cos., Inc.
Idaho, United States
Food industry,Electronic business,Store brand,
...[+2]
news: 3
84
ADT, Inc.
United States
Network security,Information technology consulting,Home automation,
...[+2]
news: 3
85
Ulta Beauty, Inc.
Illinois, United States
Cosmetics,Odor,Salon,
...[+2]
news: 3
86
Whole Foods Market, Inc.
Texas, United States
Organic product,E-commerce,Fast-moving consumer goods,
...[+2]
news: 3
87
NBCUniversal Media LLC
New York, United States
Broadcasting,News media,Radio broadcasting,
...[+2]
news: 3
88
Bloomberg LP
New York, United States
Publishing,Information technology consulting,News media,
...[+2]
news: 3
89
PayPal, Inc.
California, United States
Mobile payment,E-commerce,Software,
...[+2]
news: 3
90
Chevy Chase Trust Co.
United States
Venture capital,Stock option,Estate planning
news: 3
91
Wells Fargo Securities LLC
California, United States
Capital market,Equity risk,Securitization,
...[+2]
news: 3
92
HALO Branded Solutions, Inc.
Illinois, United States
Brand awareness,Gift card,Advertising,
...[+2]
news: 3
93
SVB Securities LLC
Massachusetts, United States
Health care,Investment banking,Pharmacy,
...[+2]
news: 3
94
Glassdoor, Inc.
California, United States
Database,Career development,Social media,
...[+2]
news: 3
95
U.S. Department of Agriculture
District of Columbia, United States
Agriculture,Food industry,Farming industry,
...[+2]
news: 3
96
IDC Research, Inc.
Massachusetts, United States
Market intelligence,Chewing gum,Social network,
...[+2]
news: 3
97
Pixar Animation Studios, Inc.
California, United States
Graphic design,Computer graphics,Full motion video,
...[+2]
news: 3
98
Cadillac
Michigan, United States
Automotive engineering,Public transport,Sport utility vehicle,
...[+2]
news: 3
99
Bank of America Merrill Lynch
California, United States
Investment banking,Market structure,Volatility (chemistry),
...[+2]
news: 3
100
Yahoo
Virginia, United States
Advertising,Search engine,Search engine optimization,
...[+2]
news: 3

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