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Top 20 Key Players companies in Web analytics
by Highest Patent Value in the United States in 2021

The Web analytics top 20 is Discovery PatSnap’ annual ranking of the top 20 Highest Patent Value Web analytics Key Players in the United States. Discovery has identified the top key players, startups & unicorns, fast-growings, news entrants in 2021, ranking from differnt perspectives, including patent filing intensity, academic research capability, news media heat. The company list is generated from various data types.
Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.
#
Company Name
Region
Tech Topics
Total
1
Microsoft Technology Licensing LLC
Franchise agreement
Avg patent value: 2.80 M
2
Salesforce, Inc.
Cloud computing,Software,Software as a service,
...[+2]
Avg patent value: 1.30 M
3
The Boeing Co.
Aerospace,Satellite,National security,
...[+2]
Avg patent value: 1.02 M
4
Adobe, Inc.
Software,Enterprise software,Computer vision,
...[+2]
Avg patent value: 643,100
5
Capital One Services LLC
Financial instrument,Electronic funds transfer,Financial transaction
Avg patent value: 390,000
6
Digital River, Inc.
E-commerce,Software,Broadcasting,
...[+2]
Avg patent value: 260,000
7
Google LLC
Advertising,Enterprise software,Search engine,
...[+2]
Avg patent value: 185,625
8
Dynamic Network Services, Inc.
Cloud computing,Application firewall,Software as a service,
...[+2]
Avg patent value: 130,000
9
Oracle America, Inc.
Cytidine monophosphate,Information technology consulting,Systems design
Avg patent value: 130,000
10
Mastercard International, Inc.
Online payment,E-commerce,Electronic business,
...[+2]
Avg patent value: 110,000
11
Acoustic
Direct marketing,Digital marketing,Advertising,
...[+2]
Avg patent value: 101,500
12
Acoustic LP
Open platform,Personalization,Content management
Avg patent value: 101,500
13
NBCUniversal Media LLC
Broadcasting,News media,Radio broadcasting,
...[+2]
Avg patent value: 100,000
14
SiteSpect, Inc.
Personalization,E-commerce,Software as a service,
...[+2]
Avg patent value: 100,000
15
Amazon Technologies, Inc.
Avg patent value: 87,000
16
International Business Machines Corp.
Software,Computer hardware,Enterprise software,
...[+2]
Avg patent value: 84,766
17
buySAFE, Inc.
Identity theft,E-commerce,Web development,
...[+2]
Avg patent value: 83,000
18
ServiceNow, Inc.
Software,Software as a service,Enterprise software,
...[+2]
Avg patent value: 78,000
19
Ensighten, Inc.
Client-side,Data analysis,Organic chemistry,
...[+2]
Avg patent value: 74,000
20
Dell USA LP
Avg patent value: 74,000
Page generation time: May 22 2025