Top 20 Key Players companies in Web analytics by Most Literature Citation in the world in 2022 – Discovery

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The Web analytics top 20 is Discovery PatSnap’ annual ranking of the top 20 Most Literature Citation Web analytics Key Players in the world. Discovery has identified the top key players, startups & unicorns, fast-growings, news entrants in 2022, ranking from differnt perspectives, including patent filing intensity, academic research capability, news media heat. The company list is generated from various data types.

Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.

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Ranking:

1	Microsoft Corp.	Washington, United States	Software,Operating system,Cloud computing, ...[+2]	Literature citation: 1,515
2	Yahoo	Virginia, United States	Advertising,Search engine,Search engine optimization, ...[+2]	Literature citation: 1,354
3	HP, Inc.	California, United States	Software,Computer hardware,Enterprise software, ...[+2]	Literature citation: 1,333
4	International Business Machines Corp.	New York, United States	Software,Computer hardware,Enterprise software, ...[+2]	Literature citation: 864
5	Alcatel-Lucent S A	Île-de-France, France	Trust network,Software,Telecommunications, ...[+2]	Literature citation: 387
6	Ionian University	Greece	Computer science,World Wide Web,Information retrieval, ...[+2]	Literature citation: 348
7	AT&T Labs, Inc.	Texas, United States	Telecommunications,Wireless	Literature citation: 195
8	Akwan Information Technologies	Minas Gerais, Brazil	Search engine,Software,Information technology management	Literature citation: 187
9	Google LLC	California, United States	Advertising,Enterprise software,Search engine, ...[+2]	Literature citation: 175
10	Teknologian Tutkimuskeskus VTT Oy	Southern Finland, Finland	Telecommunications,Applied research,Solar cell, ...[+2]	Literature citation: 117
11	Research Triangle Foundation	North Carolina, United States	Science park	Literature citation: 71
12	MicroStrategy, Inc.	Virginia, United States	Software,Business intelligence,Software as a service, ...[+2]	Literature citation: 47
13	McLean Hospital, Inc.	Massachusetts, United States	Mental illness,Mental health,Substance abuse, ...[+2]	Literature citation: 47
14	Max Planck Gesellschaft zur Förderung der Wissenschaften eV	Bayern, Germany	Basic research,Publishing,Market research, ...[+2]	Literature citation: 40
15	Coordinadora Mercantil SA	Antioquia, Colombia	Public transport,Supply chain management	Literature citation: 37
16	The National Research Council	District of Columbia, United States	Public opinion,Health care,Chemistry, ...[+2]	Literature citation: 34
17	Nokia Networks	Southern Finland, Finland	Telecommunications equipment,Software,Telecommunications, ...[+2]	Literature citation: 26
18	Nokia Oyj	Southern Finland, Finland	Mobile device,Internet of Things,Enterprise software, ...[+2]	Literature citation: 19
19	Verizon Communications, Inc.	New York, United States	Telecommunications,Wireless,Internet of Things, ...[+2]	Literature citation: 19
20	Adobe, Inc.	California, United States	Software,Enterprise software,Computer vision, ...[+2]	Literature citation: 11