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Top 50 Key Players companies in Web analytics
by Most Patent Citation in the world in 2019

The Web analytics top 50 is Discovery PatSnap’ annual ranking of the top 50 Most Patent Citation Web analytics Key Players in the world. Discovery has identified the top key players, startups & unicorns, fast-growings, news entrants in 2019, ranking from differnt perspectives, including patent filing intensity, academic research capability, news media heat. The company list is generated from various data types.
Web analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research.
#
Company Name
Region
Tech Topics
Total
1
Adobe, Inc.
Software,Enterprise software,Computer vision,
...[+2]
patent citation: 428
2
WordStream, Inc.
Software,Advertising,Software as a service,
...[+2]
patent citation: 221
3
Google LLC
Advertising,Enterprise software,Search engine,
...[+2]
patent citation: 139
4
Imagini Holdings Ltd.
United Kingdom
patent citation: 135
5
Microsoft Technology Licensing LLC
Franchise agreement
patent citation: 117
6
International Business Machines Corp.
Software,Computer hardware,Enterprise software,
...[+2]
patent citation: 80
7
RioSoft Holdings, Inc.
patent citation: 80
8
Finisar Corp.
Optical communication,Wireless,Telecommunications,
...[+2]
patent citation: 74
9
NCR Corp.
Software,Peripheral,Self-service,
...[+2]
patent citation: 67
10
Array Networks, Inc.
Cloud computing security,Web development,Peripheral,
...[+2]
patent citation: 47
11
Ensighten, Inc.
Client-side,Data analysis,Organic chemistry,
...[+2]
patent citation: 29
12
Attune
E-commerce,Personalization,Enterprise software
patent citation: 29
13
Attune, Inc.
patent citation: 29
14
Digital River, Inc.
E-commerce,Software,Broadcasting,
...[+2]
patent citation: 28
15
Salesforce, Inc.
Cloud computing,Software,Software as a service,
...[+2]
patent citation: 27
16
Heroku, Inc.
Web development,Software as a service,Enterprise software,
...[+2]
patent citation: 27
17
Omniture, Inc.
Advertising,Software,Web analytics,
...[+2]
patent citation: 25
18
iPerceptions, Inc.
Quebec, Canada
Voice of the customer,Market research,Public opinion,
...[+2]
patent citation: 25
19
Amazon Technologies, Inc.
patent citation: 24
20
BrightEdge Technologies, Inc.
Software,Enterprise software,Search engine,
...[+2]
patent citation: 23
21
buySAFE, Inc.
Identity theft,E-commerce,Web development,
...[+2]
patent citation: 23
22
SiteSpect, Inc.
Personalization,E-commerce,Software as a service,
...[+2]
patent citation: 17
23
Dynamic Network Services, Inc.
Cloud computing,Application firewall,Software as a service,
...[+2]
patent citation: 14
24
BlueHornet Networks, Inc.
email marketing,Software,Enterprise software,
...[+2]
patent citation: 14
25
LeadLander, Inc.
Web analytics,Big data,Systems design
patent citation: 14
26
Oracle America, Inc.
Cytidine monophosphate,Information technology consulting,Systems design
patent citation: 14
27
Acoustic
Direct marketing,Digital marketing,Advertising,
...[+2]
patent citation: 12
28
Acoustic LP
Open platform,Personalization,Content management
patent citation: 12
29
CA Technologies, Inc.
Software,Virtualization,Cloud computing,
...[+2]
patent citation: 11
30
Capital One Services LLC
Financial instrument,Electronic funds transfer,Financial transaction
patent citation: 11
31
Covario, Inc.
Social media,Advertising,Software,
...[+2]
patent citation: 8
32
Scout Analytics, Inc.
Software,Software as a service,Network security,
...[+2]
patent citation: 8
33
Microsoft Corp.
Software,Operating system,Cloud computing,
...[+2]
patent citation: 7
34
Microsoft International Holdings BV
Netherlands
patent citation: 7
35
Syntasa Corp.
Software,Big data,NoSQL,
...[+2]
patent citation: 6
36
SAP SE
Baden-Württemberg, Germany
Software,Cloud computing,Enterprise software,
...[+2]
patent citation: 5
37
PowerInbox, Inc.
Communications system,Click-through rate,Targeting,
...[+1]
patent citation: 5
38
Sap Srl
Livorno, Italy
Plastic molding
patent citation: 5
39
Simply Measured, Inc.
Social media,Business-to-business,Software as a service,
...[+2]
patent citation: 4
40
Sitecore Corp. A/S
Capital, Denmark
Software
patent citation: 4
41
The Boeing Co.
Aerospace,Satellite,National security,
...[+2]
patent citation: 2
42
NBCUniversal Media LLC
Broadcasting,News media,Radio broadcasting,
...[+2]
patent citation: 2
43
Palo Alto Networks, Inc.
Network security,Business operations,Software,
...[+2]
patent citation: 1
44
Mastercard International, Inc.
Online payment,E-commerce,Electronic business,
...[+2]
patent citation: 1
45
ServiceNow, Inc.
Software,Software as a service,Enterprise software,
...[+2]
patent citation: 0
46
FMR LLC
E-commerce,Fixed income,Annuity,
...[+2]
patent citation: 0
47
Mercari, Inc.
Tokyo, Japan
Online advertising,Game console,App store,
...[+2]
patent citation: 0
48
Webtrends, Inc.
Web analytics,Digital marketing,Online advertising,
...[+2]
patent citation: 0
49
QL2 Software LLC
Systems design,Data aggregator,Real-time Search,
...[+2]
patent citation: 0
50
Channel Four Television Corp. Ltd.
United Kingdom
Broadcasting,Digital media
patent citation: 0
Page generation time: May 21 2025