Square Enix Holdings Co., Ltd. engages in the provision of entertainment contents and services. It operates through the following segments: Digital Entertainment, Amusement, Publication, and Merchandising. The Digital Entertainment segment handles the design, development, sale, license sale, and operation of digital entertainment contents mainly on computer games. The Amusement segment provides the design, development, manufacture, sale, and rental of amusement equipment as well as conducts the planning, development, and distribution of arcade game machines. The Publishing segment provides comic magazines, comics, and game strategy books. The Merchandising segment includes the planning, production, distribution, and licensing of derivative works. The company was founded on September 22, 1975 and is headquartered in Tokyo, Japan.